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Sandals Resorts International is partnering with the American Travel Advisors Association (ASTA) to celebrate the critical role of travel advisors with special programs and incentives in honor of International Travel Advisor Day next month.
As the exclusive sponsor of International Travel Advisor Day 2023, Sandals Resorts and ASTA will host a Facebook Live on Wednesday, May 3 for a one-on-one session with ASTA President and CEO Zane Kirby and Executive Vice President of Sales Gary Sadler. and industry relations at Exclusive Vacations Inc., a worldwide representative partner for Sandals Resorts and Beach Resorts.
Sadler will speak on stage at the ASTA Global Conference in Puerto Rico the same day. The pair discuss the latest travel trends and dive into a recent study by ASTA that found nearly two-thirds (68 percent) of Americans believe planning a trip is now more complicated and half (50 percent) are more likely to use it. Trip Advisor is up 14% year-over-year today compared to last year.
A Facebook Live stream will be hosted on ASTA’s Facebook page from 2-4pm ET. During the event, lucky Travel Advisors will have a chance to win a trip to Sandalwood River, which will debut on May 24, 2023.
Meanwhile, book directly with Unique Vacations Inc. from May 4-31 for travel through December 24, 2023. New reservations made at Sandal Resorts of six nights or more will qualify for an additional booking incentive of up to $200.
“We are pleased to partner with Sandals to celebrate the achievements of travel advisors, an integral part of the travel and tourism industry while providing unparalleled customer service to their customers,” Kerby said in a statement. “Our members tell me their businesses are growing because Americans want to get out and see the world. Travel is more than a priority. It’s important. We’re proud to work with companies like Sandals who appreciate and support the Travel Advisor community — not just at special events like today, but every day.”
“Travel Advisors has been a key character in every chapter of our more than 40-year history and has played a leading role in the industry’s renaissance,” said Sadler. “We are proud to have them as partners in our shared success and to recognize the critical work ASTA does today and every day for the amazing travel advisory community.”
“Programming around International Travel Advisor Day is important, but for us it highlights a broad set of tools – including our BDM team, the largest and most active sales force of any Caribbean hotel brand – to help advisors sell more effectively,” he added. . “We’re here for advisors, not just in the call center, but as partners in the field.”
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