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Tell us a little about yourself.
My relationship with the fashion world is unusual. With my industrial engineering degree, I have always been fascinated by the opportunities technology opens up to strengthen and grow businesses, including fashion.
I have extensive experience in management consulting, and before joining Trimco, ten years ago now, I worked as a consultant at Accenture, focusing on technology and innovation-enabled business transformation, finance and performance management.
What does the Trimco Group do?
Trimco designs and manufactures product identification and supply chain tracking solutions for the apparel industry, including the world’s most recognized fashion and activewear brands.
We provide innovative product designs and manufacturing techniques, manage and advise on care label regulations for global markets, and operate world-class logistics centers.
The group has 1,700 employees in 21 countries, and we offer 800 brands and 8,600 manufacturers worldwide.
Who are Trimco’s customers?
Our clients are mainly apparel brands, including some of the UK and the world’s best known fashion and activewear brands. We cater to a variety of other industries, including footwear and home textiles, and our RFID solutions are available for a wide spectrum of industries.
Why does fashion have a poor ESG record?
Over the past several years, litigation and stakeholder activity in the ESG space has largely focused on the energy and resources sector. With ESG-related litigation on the rise globally and the rapid pace of reaching net zero, the spotlight is now turning to other industries, including fashion.
The sustainability challenges for the industry are multi-faceted, but some of the root issues are the nature of the fashion business model, especially for fast fashion products.
Fashion is a trendy and trend-driven industry and thrives on consumers’ constant demand for ‘something new’. Many fashion businesses operate based on a profit-driven model and corporate purpose. In this way, the industry has developed complex international supply chains, which are difficult to control and monitor. This is where supply chain tracking and tracing tools (like our own Product DNA solution) become very important.
How much should fashion do to capture ESG?
The fashion industry still has a long way to go, but compared to other industries, progress is being made quickly. must. Consumers are demanding and our resources are limited, so we need to quickly find a better way to work for our industry to thrive. And as a company that offers trim, care labels and packaging solutions, we encourage brands to extend their efforts beyond apparel or footwear.
Sustainability thinking encompasses every part of the product, from the hangtag and shipping box to the textile materials and overall environmental impact of the product. We can definitely understand it a little bit.
What is product DNA?
This is a supply chain transparency and traceability platform, but it does much more than that. It’s designed to track, manage and communicate our customers’ demands for sustainability and social compliance, all in one place. The rise of both social and environmental diligence measures can be seen around the world. These include: EU strategy for sustainable and circular textiles; Norwegian Transparency Act; German Supply Chain Due Diligence Act; and New York fashion law.
All of these require compliance, and Brand DNA helps with this.
How does ProductDNA work?
Product DNA It combines the strengths of three solutions to help our customers track and achieve their sustainability goals.
• Certificate Manager module to collect Scope 3 certificates throughout the supply chain
• Sustainability Track and Trace module, to measure and report globally on specific social and environmental KPIs
• QR code solutions for product communication
Product DNA ESG goals can be customized for each company. As part of the solution, brands can use different sustainable materials in their collections, measured by weight or unit.
It allows brands to track their ESG performance against year-over-year growth or ESG targets. The platform links its use to the scope of apparel factories and marketing certifications to verify a brand’s ESG claims.
The tracking technology allows brands to measure the amount of sustainable fibers and materials they bring to market. The tracking technology allows easy management of garment factory ESG certifications.
Depending on the brand’s strategy, ESG compliance transparency can range from Tier 1 suppliers (garment factories) to Tier 4 (raw material suppliers). Greenhouse gas emissions and other specific environmental metrics can also be reported for brands looking for more detailed analysis.
What is the future of fashion sustainability?
Transparency and accountability are becoming increasingly important, both from the perspective of the legislator and the consumer. How brands communicate sustainability assurances and initiatives to consumers is critical, as brands need to build trust and loyalty.
The new generation of buyers has entirely new needs for what it means to be an end-to-end sustainable brand. We see the adoption of QR codes to better communicate and interact with the end consumer and reduce the use of label materials and we believe that is a good start. We’ve supported brands that have implemented similar strategies involving QR codes with great success. Circular business models are simply not an option in our industry’s future, and the sooner they are implemented, the better.
Who inspires you?
Trimco Group founder and chairman Miranda Kong started the business 44 years ago from her apartment in Hong Kong. The fact that you treat all suppliers and staff as valued partners is inspiring.
Best advice ever given?
The only limit to your impact is your imagination and determination. Don’t underestimate yourself and the power of each individual.
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