The young Wisconsin entrepreneurs behind the egg business

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What did you do with your childhood savings? Maybe you bought a nice toy? Or maybe rob your savings in a piggy bank? Brothers Kiel, 6, and Frede, 5, chose another path.

A young boy (Frede) is bending over and feeding his favorite chicken while a few chickens are gathered around him.
Frede feeds Lucy his favorite chicken. (Honor Britney)

Kiel and Frede spent their money on chickens and began selling the eggs around Wisconsin. Kiel came up with the idea after realizing how much he could buy with his savings.

Their mother, Brittany Kiel, said she had enough money to save for an ice cream cone. Or You can save money for something big down the road. Kiel decided to save the money. He then plans to buy chickens and sell the eggs, and Frede joins. Now you can make more money. “Like a pile of money,” Frede said.

A young boy (Kiel) is smiling and holding a brown chicken.
Kiel holds one of the chickens. Around the hood, men wear “chicken hats” – locks that are easy to clean. (Honor Britney)

Their parents were on board, but they had a contract: they would build a poultry farm and provide the food, but buy the chickens (they have eight), which was up to Kiel and Frede.

“It’s been really fun watching them develop and develop this plan. And we’ve really seen their tracking with that,” Britney said.

Want to know how Kiel and Frede manage their flock, control their egg supply and how much they get? Click the volume button above.

Want to know more about children and money? Listen to Marketplace’s podcast, “Million Bazillion.”

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