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Take and change
Travel’s biggest CEOs are carefully considering this time, when they return from travel, to think about how they can act and think about their companies and the industry better. There is no doubt that it is the most critical moment in travel. The question is: How do we use it?
Shift
For the past two years, the discussions in Change the international stage As they focus on how travel will recover and recover from the pandemic. This year is different. Despite the cautious outlook on the economy, optimism is in the air among many CEOs. This means we can now return to big-picture conversations that put sustainability front and center, around innovation, driving change and fulfilling the role of travel as one of the biggest economic drivers.
In addition to hearing from the game changers in travel, what are some of the travel leaders doing to pursue a better vision for the future of travel? Here are three leaders we’re excited to hear from at the Skift Global Forum and why:
Peter Kern: Democratizing the travel ecosystem
Over the past two years, Peter Kern has worked diligently as CEO at Expedia. After breaking down silos within the company, Kerr now sets out on a vision and strategy to democratize the travel ecosystem and break the barriers for smaller entrants to play a role in travel bookings. As consumers expand their trusted sources for advice and purchasing decisions, what happens when creators and DMOs have a platform to directly drive demand? We’ll hear more on the platform, as well as Peter’s focus on the traveler experience and expanding Expedia’s offerings.
Bruce Poon’s tip: The transformative power of travel
Guides are always in direct contact with people and cultures through their work. That’s why we’re at the forefront of thinking about sustainability and people first in our industry. As a founder and leader in travel for over 30 years, Bruce Poon Tip of G Adventures has always had a strong vision of what makes travel better. Recognizing the critical nature of our time as an industry, Bruce offers his views on how travel can embrace being a transformational industry, as opposed to constantly seeking more growth and more travelers. This time is an opportunity to travel not to return to the old traps. Do we take it seriously?
Tony Capuno: Changing the brand and driving influence
Marriott? Well yes, even though big companies have a reputation for moving slowly, Tony Capuno wasted no time in making a move at Marriott after he was named CEO last year. Hotels around the world are working quickly to adapt to a world in which the ways we live, work and travel are merging – or The Great Merging, as we call it. Naturally, sustainability will also be a key topic, and how can big brands influence real change? We’ll hear more about the big strategic and operational changes at Marriott, how the choppy economy is impacting travel and macro trends in the industry.
Talk to us
What is missing here? you. We want you to attend this event and join the conversation. On the fence about attendance or how to get involved? Get in touch and we’ll be happy to answer your questions: [email protected]
Join us in September.
Register today for the Skift Global Forum, September 19-21, and find out why it’s the unmissable event of the year. Everything is done by The Glasshouse – A spectacular new location on the West Side of Manhattan and one of the newest event spaces in NYC – where we welcome 750+ attendees for panel discussions, networking, banquets and more.
Sign up today Change the international stage Registration page. Single tickets are $1,695 each, and group tickets for two or more start at $1,500 each. Subscribers to Skift’s premium products get deeper discounts and exclusive access to our online presence. Read more on our Subscriber Access page.
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