[ad_1]
Small businesses have unlimited access to events, polls and video posts to engage local customers.
San Francisco, March 07, 2023–(BUSINESS WIRE)–Today, Nextdoor (NYSE: KIND), the neighborhood network, announced a new suite of products designed to help small businesses grow against a backdrop of heightened economic challenges. Small businesses around the world have access to a wide range of free marketing tools, including events, polls, video and unlimited business posts, opening up more ways to create meaningful connections with a high-minded local audience.
This press release contains multimedia. See the full release here: https://www.businesswire.com/news/home/20230307005478/am/
Small businesses on Nextdoor have unlimited access to events, polls and video posts to engage local customers (Photo: Business Wire)
“Small businesses are often the lifeblood of communities and when businesses grow, neighborhoods thrive,” he said. Kiran Prasad, Chief Product Officer of Nextdoor. “Continuing visibility for these businesses is critical during a tough economy and many are tightening their financial circumstances. There are more than 3.6 million businesses on Nextdoor who can use these new, easy-to-use marketing tools at no cost. It’s easier for small businesses to focus on their more important business – their customers.” And we’re focused on delivering a seamless experience.
At Nextdoor, businesses are an integral part of the neighborhood network and neighbors want to support the local economy. A survey of Nextdoor neighbors found that 91% say supporting small and local businesses is important to them, and 78% of neighbors shop at, patronize, or hire a local business at least once a month. Additionally, 62% found a small business on Nextdoor. Business posts are automatically distributed to their neighborhoods, allowing businesses on Nextdoor to gain local virality among their customers’ most important neighbors. Plus, neighbors can “like” a business to make sure they see all the updates from their favorite places in the News Feed – each fave will appear on the business’s Nextdoor page to build their reputation.
The new suite of marketing tools introduces a streamlined post manager for small businesses to post as much engaging content as they want for free. The new editor includes unlimited access to the following new post formats:
-
EventsOne of the reasons neighbors come to Nextdoor is to get information about local events. Now, businesses can attract new neighbors and increase foot traffic by creating and sharing events. They are distributed to neighbors within a 10-mile radius on the Discover page, as well as to the news feed of business neighbors and people who like the business.
-
Polls: Businesses can learn more about their customers’ needs and create preferences to learn what neighbors want. Whether it’s opening day ingredients or a new ice cream launch, polls make it easy for businesses to crowdsource information from verified locals.
-
VideoVideo content can bring in businesses by letting neighbors see available products or giving a warm greeting from local employees. In fact, research shows that 87% of Nextdoor neighbors are more likely to spend money with a small business if they know something personal about it, such as its background, local history, or the people who work there.
Events, polls, video and unlimited business posts are now available to all small business users worldwide. Businesses looking to attract local customers can request a free Nextdoor business page to access the new features and connect with their local area through unlimited business posts. For qualified businesses looking to expand their reach, Nextdoor ads are an easy way to spread the word up to 30 miles away.
About Nextdoor
Nextdoor (NYSE: KIND) is where you connect with the neighborhoods you think you can be. Kindness is at the core of our mission: to cultivate a kinder world where everyone can trust. Neighbors around the world turn to Nextdoor every day to receive trusted information, give and receive help, get things done, and make real-world connections with nearby neighbors, businesses, and public services.
We believe that connecting with others is a universal human need. That truth, and the fact that neighborhoods are among the most important communities in our lives, have been guiding principles for Nextdoor since the beginning.
Today, neighbors rely on Nextdoor in more than 305,000 neighborhoods including the United States (1 in 3 US households), the United Kingdom (1 in 4 UK households), Germany, France, the Netherlands, Italy, Spain, Sweden, Denmark, Australia and Canada. , many more to come.
Nextdoor is based in San Francisco. For more information and images: nextdoor.com/newsroom.
Check out the source version at businesswire.com: https://www.businesswire.com/news/home/20230307005478/am/
Contacts
Shannon Tolliver
press@nextdoor.com
[ad_2]
Source link
