LRS has appointed Emily Olsen-Torch, a leading business-to-consumer brand developer, as vice president of sales and marketing.

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An accomplished business leader with more than 20 years of building revenue, elevating brands and building reputations, Olson-Torch will be responsible for all aspects of LRS sales and marketing, with a focus on user experience, digital marketing and branding.

Rosemont, Ill., September 1, 2022 /PRNewswire/ — LRS, one of the nation’s leading independent trash hauling, recycling and moving service providers, announced today the appointment of Emily Olson-Torch as Senior Vice President of Sales and Marketing. Olson-Torch brings to the LRS portfolio professional achievements that include more than 20 years of business-to-consumer revenue and demand generation, digital marketing, customer retention and growth, brand innovation and reputation management.

Olson-Torch will be responsible for all aspects of LRS sales and marketing, with a focus on customer experience, digital marketing, technology and company branding. In the year Since its inception in 2013, LRS has worked to challenge the status quo of the waste industry, delivering explosive organic and acquisition-based revenue growth in three core business lines: municipal and commercial waste diversion, recycling and essential mobility services.

“I am thrilled and honored to join LRS in this important leadership role,” said Olsen-Torch. “LRS is shifting the waste industry paradigm of the last decade from a direct function in society to a profitable circular operating model that recycles and expands discarded materials. I am truly looking forward to making a difference at LRS.”

Olsen-Torch joins LRS after seven successful years at leading home solutions manufacturer Honey-Can-Do, where she rose from vice president of e-commerce and marketing to chief revenue officer and achieved triple-digit revenue growth during her tenure. Prior to Mar-Can-Do, Olson-Torch held senior sales, marketing, customer service and branding positions at Flor, Shopper Sciences, Zappos.com, OMD International and Starcom/.Leo Burnett.

She holds a bachelor’s degree in advertising. Michigan State University; It is named as A Crane’s Chicago business Popular marketing executive in 2020; mentioned in Furniture news(HFN) 40 Under 40 in 2018; And in 2011, he received a bronze Effie Award Zappos: Happy people make people happy Campaign.

“We welcome Emily to LRS, and we have no doubt her unique professional experience and accomplishments will help drive revenue, shape the LRS brand and enhance our customer experience as we grow, innovate and expand throughout the Midwest and South Central states of the country,” said LRS President and CEO. Alan T. Handley.

LRS has made ten acquisitions in 2022, and in 2021, the company has lined up 22 acquisitions to meet organic revenue growth.

About LRS

LRS is one of the nation’s leading independent trash, recycling and moving service providers. Since 2013, LRS has specialized in providing an exceptional customer experience to millions of residential and commercial customers in ten states. Illinois, Wisconsin, Iowa, Indiana, Michigan, Minnesota, Kansas, Arkansas, Tennessee And Mississippi. Diversified and growing, LRS offers affordable curbside services, C&D recycling, street sweeping, portable toilet rentals, on-site storage and temporary fencing. LRS owns and operates more than 80 facilities and grows on demand with 2,100 full-time employees. The company provides safe, innovative, sustainability-oriented services to clean and beautify the cities, neighborhoods and communities it serves. Visit www.LRSrecycles.com to learn more. # More than garbage

Media Contact:
Jim Eng
Manager, Corporate Communications
[email protected]

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