IHG Hotels & Resorts has partnered with the Arab travel market for the 2023 edition.

Global buyers and media participating at ATM, hosted by hotels in the IHG brand portfolio

Arabian Travel Market (ATM) has signed an agreement with IHG Hotels & Resorts, which will be the official hotel partner for ATM 2023, which will take place at the Dubai World Trade Center on May 1-4.

Leading international hospitality group IHG hosts nearly 200 major international media and key industry buyers from the UK, Germany, Spain, France, Italy, Israel, Turkey, India, GCC, US, Egypt and South Africa.

The deal will allow IHG to showcase its InterContinental brand properties in Dubai, including Voco Hotels, Crowne Plaza Hotels & Resorts and Hotel Indigo, to top industry professionals representing luxury, leisure, IIS and business travel. In addition, IHG hosts an official ATM party on demand.

The theme of next year’s ATM Show is “Working Towards Net Zero” and ATM organizer RX (Reed Exhibition) will celebrate its 30th anniversary with a commitment to sustainability, not only to make the ATM 2023 event sustainable, but also as ATM will work towards Net Zero in accordance with RX Global’s commitment to 30 long-term To announce goals.

Commenting on the announcement, Haitham Mattar, MD of IHG, IMEA, said: “We are delighted to extend our long-term relationship with RX as our hotel partner for the Arab Travel Market 2023. We are particularly keen on working towards net zero.” It is well aligned with IHG’s ‘Journey to Tomorrow’ – our ten-year responsible business agenda focused on our people, planet and community.

“The partnership provides a great opportunity for IHG to showcase the work we’re doing on our continued broad commitment to environmental and social change to meet the sustainable needs of millions of our guests around the world.

“With RX as a regular international exhibitor, we have experienced great footfall and interest at their many shows around the world and especially at ATM. Especially in the 2022 world, the event is a great opportunity to meet face-to-face, build strong personal networks and build long-term business relationships.” Success was clear. The show provided a great backdrop for the launch of our new “IHG One Rewards” program and we look forward to learning more about our loyalty offering for the Middle East in 2023.

ATM 2022 attracted more than 24,000 visitors and hosted more than 31,000 exhibitors, including 1,600 exhibitors and participants from 151 countries across 10 halls at the Dubai World Trade Center.

Danielle Curtis, Exhibition Director, Arab Travel Market, said: “Arab Travel Market is committed to the Middle East, which has some of the most ambitious and exciting development plans anywhere in the world. This partnership with IHG provides an excellent opportunity to connect the region’s leading hospitality groups with our unrivaled event platform.

“Official hotel partnerships are critical to the continued success of the Arab travel market, and the link between attracting quality buyers and providing a quality hotel experience has been instrumental in driving demand and securing the presence of key travel industry professionals.”