D-ID announced a new chat API to enable face-to-face conversations with AI digital humans

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Image Credits: D-ID

D-ID, an Israeli company that uses artificial intelligence to create unique experiences like deep nostalgia, today announced the launch of a new chat API that lets you talk face-to-face with an AI digital human. The announcement is to coincide with the Mobile World Congress (MWC) taking place in Barcelona this week.

The company is currently offering an API for branding and customer experience services to enterprises. The premise of an API is to provide a “human” interface to conversational AI. In a press release, D-ID said that with new real-time streaming capabilities and text-to-video technology, clients can deploy interactive digital people by combining the power of large language models such as GPT-3 and LaMDA.

Image Credits: D-ID

The new offering allows developers to create photorealistic digital assistants that interact with consumers in a humanistic and engaging way.

“Large language models like GPT-3 and LaMDA are changing the way we relate to and interact with technology, and we’re not far off from having our own AI assistants and companions,” D-ID CEO and Co-Founder Gil Perry said in a statement. “We’re making technology more human by giving it a face and making interactions more natural. I’m very proud of D-ID, which continues to be at the cutting edge of the exciting generative AI industry.”

Text chatbots are a popular way for consumers to interact with brands, and D-ID notes that this can be leveraged for the new API, as it allows brands to connect with customers through a more personalized and interactive experience.

The launch comes as D-ID and several other companies, including Adobe and OpenAI, announced that they must participate in a framework for ethical and responsible media development, creation and sharing.

Since its launch a few months ago, Open AI’s ChatGPT has taken over the internet and is gaining in popularity. As a result, AI has become an increasingly popular topic in the past few months. Given these circumstances, it’s no surprise that D-ID wants to make interactions with AI feel more natural and brands want to take advantage of the emerging technology.



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