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As businesses respond to evolving history and uncertainty from employees, customers, and vendors, company teams provide expertise in external and internal communications.
new york, March 11, 2023 /PRNewswire/ — As businesses in the financial, technology and VC sectors respond to and develop in the wake of the Silicon Valley Bank failure, the 5W Public Relations Crisis Communications and Financial Services team has announced an initiative aimed at providing their expertise to companies and executive employees; Navigating external and internal communications to inform and confirm customers and vendors.
The agency creates and shares information through regular emails to customers and businesses in affected industries. Topics covered include internal and external communication processes, stakeholder mapping, business continuity, FAQs, relationship management, customer service engagement, and more.
“While we don’t yet know the full impact of the Silicon Valley Bank failure, we do know that business leaders across sectors are working around the clock to reduce exposure and protect their employees, customers and partners,” he said. Matt Caiola, CEO of 5W Public Relations and head of corporate, technology and digital divisions. “Clear, informative and prompt communications are extremely important and at stake in events like these. Companies and executives are now focused on operational needs, which means they need the support of savvy, experienced and efficient communications professionals. Their businesses, stakeholders’ needs And we can understand risks and help them navigate real-time communications internally and externally in real-time. We’re actively advising our clients across the agency, and expect insights and information from us.
5WPR’s crisis communications practice focuses on highly litigious matters and crisis management for companies and individuals facing unexpected challenges in the marketplace and has guided clients through several periods of financial uncertainty, including the 2008 recession and the early days of Covid. The firm has handled a wide range of cases, including IPOs, commercial and private litigation, product recalls, commercial disputes, environmental problems, warranty and product liability claims, executive scandals, misrepresentations of the public, sexual harassment, employment issues, criminal charges, and more. Various sensitive domestic and international political issues.
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About 5WPR
5W Public Relations is a full-service public relations agency in NYC known for innovative programs that connect businesses, issues and ideas. Over 300 professionals serving clients in B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Non-Profit), B2B (Corporate Communication & Reputation Management), Public Affairs, Crisis Communication with. and digital marketing (social media, influencer, paid media, SEO). Founded 20 years ago by Ronn Torossian, 5W by Inc. Magazine named Best Places to Work 2022, awarded PR Agency of the Year 2020, and brings leading businesses a smart, bold and results-driven approach to communications.
Media communication
Roxanne Dukes
rducas@5wpr.com / 212.584.4310
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Source 5 W Public Relations
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