BCD has tapped Mitchell into midmarket TMCs

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David Mitchell leads strategy for BCD's midmarket agencies.
David Mitchell leads strategy for BCD’s midmarket agencies.

BCD Travel has named David Mitchell, president of global travel services, as president of midmarket-focused travel management companies, a new position, the company said.

As president of BCD Travel Midmarket North America, Mitchell oversees not only WTS, but also Acendas Travel, which BCD acquired a majority stake in in 2017, and Adelman Travel Group, which BCD acquired in 2019.

BCD said in a statement that it will “continue to evaluate and acquire additional mid-market TMCs and technology companies.”

“The small to mid-sized corporate travel segment is recovering faster than the larger market, which is what we expected and that’s why BCD is investing more in its midmarket strategy,” Mitchell said in a statement. “Acendas, Adelman and World Travel Service each have an individual identity and culture, adapting their solutions to the specific and unique needs of their customers. That is why it is important to maintain and grow these unique brands.”

Brent Blake, president of Ascendas, and Jason Horstman, president and COO of Adelman, will report to Mitchell, BCD said, “working with both leaders to shape the future direction of the three companies.”

Mitchell joined WTS in 2020. He served as America’s SSP supplier relationship for BCD and as a sales executive for Delta Air Lines during his 36-year career.

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