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A partnership with Japan’s giant utility one was announced
Cambridge, United Kingdom, Feb. 15, 2023 (GLOBE NEWSWIRE) — Bango (AIM: BGO ), a global platform for data-driven commerce, has announced that Benefit One, a leading Japanese employee benefits platform, has added video streaming subscriptions. Online benefits service through the Bango platform.
Starting in April 2023, employers in Japan who use the Benefit One employee benefits and incentive system will be able to offer video streaming to their employees as part of a package of services. Eligible employees will be able to use “Kyutoku Pay” starting June 2023 to deduct subscription fees from their paychecks, with a 10% discount as a perk.
Movie, TV and music subscription services are an integral part of everyday life, for example US households with internet access have an average of 5.7 services*. According to a recent Bango survey, 78% of consumers want a single platform to manage all their subscription services***. Employee benefits companies like Benefit One, along with telcos, retailers and banks, are well-positioned to take advantage of this opportunity. These companies can increase customer engagement, retention and maximize the value of their end-customer relationship by offering a variety of up-to-date subscription service offerings that are easy to access, sign up for and pay for.
Bango’s point-of-sale technology works like a digital vending machine, allowing Benefit One to quickly and easily offer its members the most exciting subscription services to pick and choose. A single connection to the Bango platform allows users to have a wide range of subscriptions, significantly reducing development time and effort. For benefit one, this allows adding new member benefits quickly and easily.
Adding the video streaming service to the membership benefits is important to offer the most important products and services. With Bango Sales, Benefit One is able to launch new benefits easily and efficiently, reducing time to market.
“We’re thrilled to be working with Benefit One to bring the latest and greatest enrollment services to their member benefits. Bango’s technology takes the complexity out of it and makes it as easy as possible for members to quickly get to market with the products and services they really need.” Andy Suzuki, SVP SPAC at Bango
About Bango
The world’s largest online retailers, including Amazon, Google and Microsoft, use Bango’s technology to find high-paying users.
Bango has developed unique shopping experience technology that enables millions more users to buy the products and services they want, using new payment methods including carrier billing, digital wallets and subscriptions. Bango leverages this buying activity into valuable marketing segments called Bango Audiences. Merchants use these audiences to target their transactions while paying customers based on their purchasing behavior. Better targeting increases spend in Bango Payments business, while also generating more data insights, creating a virtuous circle that drives continued growth. Everyone connected to the Bango platform grows as the virtuous circle grows.
Bango, the technology behind every payment option. For more information, visit www.bango.com
One about the benefits
Benefit One provides a benefits site for corporate employees.
Benefits Portal is a membership-based employee benefits service provided to 15,829 organizations with approximately 11.28 million members (as of September 30, 2022). More than 1.4 million services are available at special member-only prices, including recreational facilities, nursing care and childcare services, e-learning and online fitness.
https://bs.benefit-one.co.jp/bs/pages/bs/top/top.faces
Source:
*https://www.linkedin.com/pulse/us-internet-households-ott-services-have-average-44-elizabeth-parks/
**https://bango.com/subscription-wars-the-subscriber-strikes-back/
Media Relations:
Anil Malhotra, CMO, Bango
anil@bango.com
Phone: +44 7710 480 377
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