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Tik Tok Fashion Month’s new hashtag “#fashionforyou” encourages inclusion on the app and makes it easy for any user to participate.
Tiktok It’s heavily involved in September’s fashion trends with the inclusion of a new hashtag, ‘#FashionForYou’. The social media platform takes a leading role in the development of fashion and design through Internet culture and its audience intends to jump on the trends when it regularly holds “Fashion Month” – a time when creators share their closets and designs and fashion concepts with the rest of the platform. Additionally, since September 2020, TikTok has used live streams, runways, and makeup artists to share their message of positivity and inclusion in the fashion world.
In the year In 2020, Tik Tok launched Fashion Month, mainly with runway shows and collections during live events. The hashtag during this period was ‘#TikTokFashionMonth’. This hashtag has been hosting this event every year, encouraging others to share their outfits with their audience like ‘#GetTheLook’, or ‘#StyleHacks’ to show ingenuity and creativity when it comes to clothing design.
Unlike trends that require more effort in design, filters and sounds, all a user has to do to participate in Fashion Month is to create content in the fashion and style area and add the hashtags ‘#TikTokFashionMonth’ and ‘#FashionForYou’. Attendees can then attend the live events, which include a wardrobe tour and ‘Fit check’ from the Paris Fashion Week wardrobe on September 27. This time on their account as a collaboration project with Tik Tok. For app users, new filters have been made available in the Fashion Month theme to impersonate popular makeup brands.
TikTok is geared towards a wider audience.
TikTok’s recent addition of Tik Tok Now has seen the trend of inclusion on the app, and the use of the new hashtag #FashionForYou shows Tik Tok’s desire to create a more personalized and inclusive experience this Fashion Month. The platform is trying to give a new voice to small content creators in the fashion community, allowing comfortable and personalized styles to be at the forefront of this phenomenon. Past events have seen TikTok try to support creators of different cultures and ethnicities, different walks of life and all body types.
Fashion Month allows small and large content creators and all content users to promote their outfits, wardrobes and relationships with other accounts on the platform. September is a busy month for fashion events, and TikTok is tapping into that trend by adding a positive message. A new development to the addition, Tiktok It made it easy for any user of the app to participate. Additionally, Vogue’s inclusion this year demonstrates a commitment to the messaging of other corporations and the platform’s desire to gain exposure to up-and-coming influencers.
Source: TikTok, TikTok/Vogue Magazine
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