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As customers resist “fast fashion”, choose quality over quantity and make environmentally friendly choices, the fashion industry is trying to benefit the world and generations in a more responsible way.
In the year According to the 2020 World Fashion Agenda and a report by management consultants McKinsey, the industry’s greenhouse gas emissions – which currently account for up to 10% of total global emissions – are increasing by a third, to a staggering 2.7 billion tonnes. year, in 2030.
According to a study by McKinsey & Company, if no further action is taken in the next decade, greenhouse gas emissions from the fashion industry will increase to nearly 2.7 billion tons annually by 2030. pic.twitter.com/R5zkW86fJ4
– Fashion makes a difference (@fashionmakeschg) April 26, 2022
Although environmental targets have been thrown around a lot in recent times, companies now need to act quickly to keep their promises to reduce carbon emissions in place.
Maxine Bedat, executive director of the New Standard Institute think tank, said: “This year’s focus is on what those corporations are doing. For this to work, there needs to be transparency and accountability from brands.
The upcycled fashion trends that dominated the SS21 runways and the creation of revolutionary new materials and technologies are poised to hit the market next year. As Celine Seaman of the Slow Factory Foundation explains, it’s all about “accelerating and accelerating developments – brands will need to invest in this year to make the most of it.”
Thankfully, we all know the issue with the fashion industry, and the fact that all the solutions are available suggests turning the fashion business on its head and allowing people to dress without harming the environment.
Here we take a look at a few sustainable fashion trends that will help your business move forward in 2022!
Buying second hand
The secondary market is currently thriving, but is expected to expand further in the future. With the growth of this business, manufacturers are coming up with their own sales platforms and designing products for lifetime and resale value.
Buying second hand not only saves money, but also reduces the amount of natural resources used and the amount of pollution emitted. Gasoline use, toxic chemicals and carbon emissions in the vehicles that transport the goods are all examples.
Moreover, in the textile and clothing business, “about half of the energy input is wasted on-site.”
For every piece of used clothing you buy, you’re moving toward a zero-waste lifestyle. Either way, valuing recycled materials is a wonderful way of life!
Appropriate clothing
It’s time for full representation, from models walking the runways to clothing sizes. We need clothes that speak to all consumers, no matter what their size, and this is finally starting to happen in the world of sustainable fashion.
Brands have also focused on making versatile clothing for people who want to use fashion to express themselves. People want to wear clothes that make them feel good about themselves and that fit their bodies.
Other materials besides leather
It’s clear that animal-based leather is going the way of the cactus, pineapple, apple and grape in the fashion industry. Due to high greenhouse gas emissions, deforestation and harmful chemical pollution, consumers are looking for alternatives to leather.
In recent years, the aesthetics and durability of plant-based leather alternatives have improved greatly. For example, brands like Sylveon New York and Samara are turning to apple leather as a vegan alternative to other leather options.
Recycled materials
Clothing has the fourth largest environmental impact of any consumer product (after housing, transport and food) The growing popularity of recyclable materials (such as ocean plastic) is good news for the environment.
RE49, the Italian shoe business, offers a unique approach to recover the value of wasted materials and develop new resources by identifying the best way to recycle surplus stock, unused raw materials, or textile waste to produce our favorite eco-friendly casual chic sneakers.
Renting instead of buying
Most individuals buy new clothes for special occasions like weddings or celebrations rather than everyday clothes. But, they’ll probably never wear them again! It’s great to have a capsule wardrobe for everyday wear, but what about a vacation? Reduce the amount of clothing that ends up in landfills by renting. So, why not rent a suit instead of buying one?
Editor’s Note: The opinions expressed here by the authors are their own and not those of Impacter.com – In the photo shown: A fashion show with current fashion trends. Featured photo credit:Pxhere.
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