[ad_1]
Introducing the Henkel Frexnet line: ready to hit the Cannes spotlight later this year
Henkel Frexnet is set to highlight new travel retail-specific lines at the TFWA World Exhibition and Conference in Cannes this October.
The sparkling wine and beverage company highlights its brand expressions from Mionetto, Henkel, Freixenet and Segura Viudas.
Adding sparkle to the drinks category: Henkell presents Freixenet Mionetto Valdobbiadene Prosecco DOCG Brut
As reported, Henkell Freixenet introduced the exclusive luxury collection channel from Mionetto earlier this year. Representing the brand’s premium offering, the line combines Mionetto winemaking with the art of Venetian glass and its flagship product, Valdobbiadene Prosecco DOCG Brut.
Henkel Frexnet Global Export Vice President Sandra Janetzky said: “We are very ready to see all of our international travel retail customers at Cannes in October. Since travelers began returning in mid-2021, our travel retail sales performance has grown steadily and we are pleased with the performance of the channel.
“This October at Cannes, we will be showcasing a number of unique products designed with travelers in mind. We want to maximize the premium opportunity in travel retail,” added Janetzki.
Henkel Freixenet shows the wine on Blue Village F11.
|
Henkel Freixenet is a German-Spanish combination of family-owned companies Henkel, based in Wiesbaden, Germany, and Freixenet, located in Saint-Sadurny d’Anoia, Spain.
The company offers a range of brands for sparkling wine, still wine and spirits. International brands such as Freixenet, Mionetto and Henkell are part of the group, as well as I heart Wines, Mangaroca Batida de Coco and others.
|
In an interview with Dermot Davitt, President of Moody Davitt Report, Dr. Andreas Broeckemper, CEO of Henkel Fraxnet, outlined the company’s global ambitions and mission to expand the reach of sparkling wine in travel retail. Click here to read his comments.
[ad_2]
Source link
