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Napa, California, August 16, 2022 — Business writing platform RedChirp It continues to invest in serving the unique regulatory needs and communication challenges faced by DTC wine producers. Block. Launched in 2020 by Highway 29 Innovation, Vimbibe was the first wine industry specific text messaging platform. RedChirp looks forward to welcoming Vimbibe customers to the rapidly growing RedChirp platform.
“Here at RedChirp, we’re excited to continue VimB’s mission to transform DTC communications,” said Jenny Gilbert, co-founder of RedChirp. “We look forward to welcoming their customers — the first wineries to embrace the power of text messaging — and growing with them as we leverage seamless compliance, powerful automation and meaningful integration.”
“This acquisition is a huge step forward for the DTC wine industry,” said Simon Solis-Cohen, founder of Highway 29 Innovation and Vimbibe. “We all joke that the wine industry is slow to adopt new technology. I saw how text messaging was a business startup in other industries. Instead of waiting for someone else to create it, I decided to do it myself. Seeing how RedChirp opened up the platform to the wine industry and how our missions aligned to bring best-in-class engagement tools I was impressed. It was a natural fit for them to carry my vision forward and create a major solution for the wine industry.
The RedChirp and Vimbibe teams will work together to migrate Vimbibe customers to the RedChirp platform before the end of the year. Wineries using Vimbib can expect to be contacted with more details over the next few days.
“As soon as we learned about it, we started texting with Vmbibe and it was a huge success from day one,” says Kenny Brown, e-commerce manager at South Wind Vineyard & Winery in Texas. “And now all the additional capabilities and features in RedChirp are taking our communication to a whole new level. We love it!”
About RedChirp
RedChirp is focused on helping highly regulated businesses realize the power of text messaging. RedChirp’s webchat feature lets customers initiate inbound text conversations and route them to the right team members without anyone having to actively monitor them. As it becomes increasingly challenging to get emails opened and phone calls returned, RedChirp cuts through the noise with one-on-one chats, mass informative and marketing texts, and fully automated text confirmations, reminders and notifications. RedChirp’s many industry-specific integrations eliminate silos and make automation more powerful. And other general
While commercial texting platforms block and restrict highly regulated content, RedChirp automatically adapts to industry-based compliance needs. Learn more at https://redchirp.com/.
About the creation of Highway 29
Highway 29 is an innovative leader in DTC wines. Marketing agency. Enter Vimbibe 2020 in accordance with their mission Creating new marketing solutions b Wine industry that promotes growth. today, They provide DTC marketing services including Digital advertising, email marketing, social
Media and more. They also offer web design services that focus on custom websites integrated with Commerce7 and WineDirect. Their team understands how scary digital marketing can be and that wineries don’t have time to become expert marketers overnight. Wineries have developed digital strategies that are proven to drive DTC wine sales and deliver measurable results. Learn more at www.hwy29creative.com.
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