New demographic data reveals travel trends for each generation

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ST. Petersburg, Fla., August 10, 2022 /PRNewswire/ — For the second quarter in a row, Baby Boomers traveled more than every other generation, according to a travel insurance company. Squaremouth.comAfter the number of travelers dropped by 90% during the Covid-19 pandemic.

For more than two years, Covid has changed almost everything about how Americans travel. World Health Organization He traveled. As travel returns to “normal,” Squaremouth analyzed data from travel insurance consumers and revealed three new travel trends.

A strong return of baby boomer travelers after covid

Baby Boomers saw the largest increase in both the number of travelers and overall travel insurance market share in Q1 and Q2 of 2022 compared to last year.

Baby Boomers were the only generation to see a positive increase in their market share in Q2 2022 compared to Q2 2021. The silent generation) the number of travelers continues to increase, the recent boom in Boomer travelers has led to a deficit in the market share of other generations.

The return of baby boomer travelers comes after a nearly 90% drop when the epidemic began.

The elderly still did not travel.

The Silent Generation is the only generation Squaremouth reported to have fewer travelers in 2022 compared to 2019.

This may prove that the elderly are not as comfortable traveling today as they were before Covid. Extensive vaccination efforts.

A decrease in older travelers and an increase in younger travelers confirming their trip has driven the Squaremouth average down. They now report an average passenger age of 44, compared to over 50 before Covid. This average age dropped to 38 during the pandemic.

Millennials have become the leading insurance buyers

Baby Boomers were the only generation to see their share of the overall travel insurance market decline this year compared to pre-Covid years. Squaremouth is one of their drops The growth of the youth demographicInstead of boomer-aged travelers decrease.

Throughout the pandemic, younger generations have left their elders behind, and later purchased travel insurance either by choice or reason. Requirements related to covid.

He had a millennial generation The biggest increase In Q2 2022 by insured travelers compared to pandemic years. Similarly, Gen Alpha has seen the highest growth in travelers this year compared to pre-Covid years. The younger generation holds the largest market share compared to 2019.

Squitz said the increase in younger travelers coincides with the growth of millennial parents who are insuring their travel.

Method: Squaremouth.com hosts the largest travel insurance providers and policies on the market. Squaremouth Analytics compared thousands of travel insurance policies purchased from 2019 to 2022 to create trends in traveler demographics.

Additional Resources:
Live data section
Covid-19 and Travel Insurance Center

About Squaremouth

Squaremouth It is a travel insurance comparison company that helps customers quickly search, compare and buy travel insurance policies online.

Squaremouth.com hosts the most intuitive travel insurance quote and comparison engine on the market today. Combined with over 100,000 verified customer reviews and the largest product portfolio, Squaremouth allows customers to purchase travel insurance policies from leading providers in the US.

As a company we prioritize reputation over profit, our main goal is to help every customer get the coverage they need at the lowest possible cost. In the year Founded in 2003, Squaremouth.com – and our multi-award winning customer service team – have helped more than 2 million travelers find the best travel insurance policy for their trip.

Source Squaremouth

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