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- Communications service providers are enjoying revenue growth in 20 5G markets.
- Improved mobile broadband and fixed wireless access will ensure popular early use cases
- Cloud gaming, enterprise and industrial deployments are gaining momentum.
Stockholm, February 7, 2023 /PRNewswire/ — A report from Ericsson’s (NASDAQ: ERIC) Mobility Group identifies the correlation between 5G adoption and revenue growth, providing encouraging evidence for communications service providers (CSPs) around the world.
Revenue balancing has been a challenge for service providers in all parts of the world, often factoring into network investment decisions as part of their business growth strategy, known in the industry as ‘monetization’.
A special edition of the Ericsson Mobility Report – called the Business Review Edition – looks at these monetization opportunities as they relate to 5G.
The report highlights a positive revenue growth trend in 20* 5G markets since early 2020 – accounting for 85 percent of 5G subscriptions globally – which corresponds to increasing 5G subscriptions in these markets.
The report found the following.
- Standardized pricing models are key for service providers to effectively address each customer’s individual needs and sustain long-term revenue growth.
- Following the launch of 5G services, the top 20 5G markets showed strong network performance.
- After periods of stagnation or growth, wireless revenue curves are once again pointing upward in these leading markets. This coincides with the growth of 5G subscription growth.
Meeting our customers’ challenges is at the heart of Ericsson’s R&D efforts and every resulting product we develop. The correlation between 5G adoption and revenue growth in 20 5G markets underscores that 5G is not just a game-changer, but that early adopters benefit. What’s encouraging in this regard is that while 5G is still relatively early, with proven early use cases and clear growth into the middle and mid-range, is it. Long-term use cases.”
As expected, Enhanced Mobile Broadband (EMBBB) is a major early benefit for 5G, driven by increased geographic coverage and diversified offerings. Currently, more than one billion 5G subscriptions are active on 230 live commercial networks worldwide. 5G eMBB offers rapid revenue opportunities for 5G as an extension of service providers’ existing business, relying on similar business models and processes. Even in the top 20 5G markets, 80 percent of consumers have yet to move to 5G subscriptions — one indicator of revenue growth.
As stated in November 2022 According to the Ericsson Mobility Report, fixed wireless access (FWA) is the second largest use case for 5G, particularly in regions with underserved or underserved broadband markets. FWA offers attractive revenue growth potential for CSPs as it utilizes mostly mobile broadband assets. FWA predicts connections will top 300 million within six years.
In addition to consumer subscribers, there are growing opportunities in enterprise and public sector applications around the world.
5G enables significant value for enterprises, with private 5G networks and wireless wide area networks being deployed for enterprise and industrial use.
Upgrading existing 4G sites to 5G can realize a 10-fold increase in capacity and reduce energy consumption by more than 30 percent, creating the opportunity to grow revenue and reduce costs while also addressing sustainability.
Jejdling added: “Revenue growth and sustainability are recurring themes when I talk to customers. In this special edition of the Ericsson Mobility Report, we examine how service providers are exploiting the opportunities of 5G. We see the first signs of revenue growth in broad-coverage 5G markets. Building and diversifying service offerings, the 5G Eq. A critical aspect is bringing cost benefits and helping service providers manage the data growth needed to drive future revenue.
Read the full Ericsson Mobility Report Business Review Edition report here.
*Note: The markets classified as top 20 5G markets in the report are: Australia, Bahrain, China, Denmark, Finland, hong kong, Ireland, Japan, Kuwait, Monaco, Norway, Qatar, Saudi Arabia, Singapore, South Korea, Switzerland, TaiwanUnited Arab Emirates, UK and USA.
You are selected by 5G subscription. These markets represent 85 percent of all 5G subscriptions globally – with each market accounting for more than 15 percent of 5G penetration.
Related Links:
Ericsson mobility report site
Ericsson 5G
Ericsson 4G and 5G fixed wireless access
Breaking the power curve
5G the next wave – what consumers want
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About Erickson:
Ericsson enables communication service providers to capture the full value of communication. The company’s portfolio includes business premises networks, cloud software and services, enterprise wireless solutions, and technologies and new businesses. It is designed to help our customers go digital, increase efficiency and find new revenue streams. Ericsson’s innovative investments have brought the benefits of mobility and mobile broadband to billions of people worldwide. Ericsson shares are listed on Nasdaq Stockholm and Nasdaq New York. www.ericsson.com
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