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The design, construction, furniture company’s creative business has announced the launch of an extensive rebrand, featuring a new logo. The rebrand includes a recently updated website, a revamped showroom and redesigned digital and print assets.
In the past 12 months, Innovation has reached many significant milestones, including celebrating 30Th Celebrating an anniversary, being named a Miller Knoll Certified Distributor and welcoming a new generation to the leadership team.
“The last year has been very important for innovation,” says Shannon Mayer, marketing director, Innovation Business Insider. “It was the next logical step to build on these successes and position ourselves for ultimate success with our new property.”
Meyer shares that Creative’s rebranding will be used to enrich the company’s culture and support its workforce in a competitive talent market. “By redesigning, we breathe joy into our team, our customers and industry professionals. We represent what our industry is all about: staying on top of new workplace trends.”
Innovation’s reputation is based on the company’s commitment to creating unique and highly productive workplaces. The combination of Knoll and Herman Miller strengthens the company’s ability to serve innovative organizations, particularly those in the healthcare industry.
“We now have unlimited workspace resources to support our customers,” said Gary Zimmerman, President/CEO, Creative Business Insiders. “The integration of Miller Knoll is the driving force behind the brand, encouraging us to refresh our image to represent expanded offerings across all three marketplaces.”
Insider things about creative business
Our on-site professionals provide professional services in interior design, construction, painting, commercial furnishings and facility services. We create highly functional, healthy work environments that support client brands and meet business drivers.
creativebusinessinteriors.com
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