Brazilian footwear takes center stage at the prestigious MAGIC fashion trade show in Las Vegas

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Brazilian shoes are shown to international retail buyers; It is expected that the unique quality and style of the country’s designs will create more excitement for the sector

Las Vegas, February 13, 2023 /PRNewswire/ — Apex Brasil, Brazil’s trade and investment promotion agency, has partnered with Abicalcados, the Brazilian footwear industry association, to sponsor 18 Brazilian men’s, women’s and children’s footwear brands to participate in the highly anticipated MAGIC Las Vegas fashion trade show this week. show Magic Las Vegas International retail attracts footwear buyers – from big box retail names to regional and local boutiques – influencers, media and industry thought leaders from around the world.

Well-established and up-and-coming Brazilian footwear designers, supported by Brazilian Footwear, the Brazilian footwear industry and its brands, an export promotion program created in partnership between ApxBrazil and Abicalcados International Market, will exhibit their current designs and products at the MAGIC Las Vegas fashion trade show. They will have. Since 2000, he has helped accelerate the awareness of Brazilian footwear. Brazil– Outsourced shoes at trade events, trainings to collaborate with international buyers and more. The companies, chosen by Brazilian shoes, are well positioned for new long-term, business and commercial partnerships for MAGIC Las Vegas 2023.

Prior to Magic Las Vegas, Abicalkados Project Manager Leticia Sperb Masselli of Brazil The shoe industry in the international market. “Brazilian shoes are growing in popularity and exposure in international markets – as evidenced by the sector’s exports reaching a 12-year high last year – with 141.9 million pairs of shoes sold and produced.” 1.31 billion dollars in income. Brazilian shoes have participated in 14 international events in 2022 alone 116.5 million dollars Shoe companies supported by the program. Moreover, companies associated with Brazilian footwear account for 80% of the total export revenue. Brazil Shoe industry.

Brazilian footwear brands that will have designs at MAGIC Las Vegas include, but are not limited to:

  • Carano has been creating premium and fashionable women’s shoes since 1992. Carano is built on 1,000+ designs created every year, divided into different collections, offering high quality and unique products.
  • Schutz invests heavily in researching trends and developing new materials and technologies to create footwear, bags and accessories. The result is a series of collections designed to reflect the spirit of a young, contemporary woman who challenges the status quo.
  • Clin has 40 years of experience in manufacturing children’s shoes that promote healthy foot development. The brand is committed to providing the best quality in its products to customers in over 50 countries and 12 international stores.
  • Pegada was created in 1989 in the city of Dois Irmaos. Brazil. Throughout its history, the company has established itself as a leader in the men’s footwear segment Latin America. Today, Pegada has offices in more than 60 countries Europe, AmericaAnd Canadaand a strong presence in various markets Latin America and the middle east.
  • Savelli focuses on providing quality, innovative and sophisticated footwear that caters to different tastes and styles. In the year Founded in 2005, the brand stands out for its high-quality products that can be found in 38 countries around the world.

About ApexBrasil
Brazilian Trade and Investment Promotion AgencyApexbrasil) works to promote Brazilian products and services abroad and to attract foreign investments to strategic sectors of the Brazilian economy. Apexbrasil It organizes several initiatives aimed at promoting Brazilian exports. The agency’s efforts include trade and future missions, trade rounds, support for Brazilian companies to participate in major international trade fairs, the organization of technical visits for buyers and commentators to learn about Brazil’s productive structure, and other selected activities. Foreign trade mark. Apexbrasil It also plays a leading role in attracting foreign direct investment (direct investment) to the BrazilActing to allocate resources in the sector by identifying business opportunities, promoting strategic initiatives and providing support to foreign investors. Brazil. Apexbrasil It is an agency linked to the Ministry of Development, Industry, Trade and Services.MDIC). Learn more at apexbrasil.com.br/br/en.html

About Abicalkados
Brazilian Footwear Industries AssociationAbicalkados) is a body representing the national industry, the fifth largest shoe manufacturer in the world, the largest in the Western world. It was founded in 1983. Abicalkados Its headquarters are in Novo. Hamburg/RS, has member companies of all sizes that account for more than 65% of the total pair of shoes produced in the country. The organization represents an industry that directly employs more than 280,000 people. Its mission is to represent, defend, develop and promote the Brazilian footwear industry with respect, quality and results. know more: www.abicalcados.com.br

About Brazilian shoes
Brazilian footwear is an export incentive program. Abicalkados In collaboration with Apexbrasil. This program aims to increase the presence of Brazilian industry and its brands in the international market through development activities, commercial promotion and image presence. Read more: www.brazilianfootwear.com | www.abicalcados.com.br/brazilianfootwear

Media communication
Janelle Waltz
Ruder Finn – PR representing ApexBrasil in the US
[email protected]
+1 212-593-6498

Source ApexBrasil

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