Barbie fashion rises – in a fun anti-reality hot pink fashion trend

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WThe storied fashion house, Valentino, presented its Fall/Winter 2022 PP collection at Paris Fashion Week, turning heads, and fashion writers and devotees simply flocked to pink. You see, the runway ready-to-wear show for Valentino at Le Carreau Du Temple Le Marais was bathed in pink lacquer. Valentino’s creative director, Pierpaolo Piccioli, whittled the palette down to a single color – shockingly – hot pink.

Valentino called the all-pink collection “freed from the need for realism.” If ever there was a time in history when society needed such an escape, it is now. Pushing the pause button on reality and sprinting for fantasy is well received.

It’s a good reason. We all have a lot of reality in our daily life. Valentino reignited the sleep trend known as barbicore last spring, and it shows no signs of slowing down.

Ready-to-walk models embraced pink fashion at the Valentino PP collection show.
Ready-to-walk models embraced pink fashion at the Valentino PP collection show.

If you’ve noticed slightly more fuchsia pink, head-to-toe ensembles making their way off the catwalk and into the real world, you’re not imagining things. Barbie Girl fashion seems to have a real time.

Following the pink fashion trend

Pinterest is reporting spikes in searches on beauty and fashion, following the first images showing Margot Robbie and Ryan Gosling playing Barbie and Ken in the upcoming live-action film. Barbie movie, was slated to release in 2023. Robbie and Gosling The 1980s saw Warner Bros. presenting the fluorescent pink Barbie aesthetic on film sets – complete with roller blades, aerobics gear and fanny packs.

“The iconic Mattel character has been around for decades, but her influence on the fashion world lives on to this day,” said Jessica Payne, head of fashion at Pinterest. Paper city. “Most recently, the new Barbie movie has sparked a Barbiecore revival, with people swapping out their summer clothes for the ultimate in hot pink.”

Payne has some rosy Barbie stats to prove it:

— Barbiecore is heading straight to makeup bags Searches for pink eyeshadow on Pinterest are up 30 percent.

– 60 percent increase in searches for pink lipstick. If Barbie has taught us anything, it’s that timeless pink lips go with any outfit.

– Searches for “Barbie clothes” on Pinterest have increased by 75 percent, searches for leg warmers have increased by 90 percent, and the popularity of 1980s fashion has doubled in recent weeks.

– Pinners require 75 percent more pink nails and dry out hairstyles 80 percent more than normal.

Payne said: “We’ve seen fashionistas look to Pinterest to recreate their own Barbie and Ken, which shows that the Barbie aesthetic is here to stay this summer.

Other celebs including Zendaya, Lizo, Kim Kardashian and Hailey Bieber have also been seen wearing everything from pink elbow gloves to pink push-ups and pink sweaters with pink heels.

Are you a Barbiecore? Being a Barbie girl again now seems adorable. Do you embrace this trend?



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