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The world over, the popularity of telemedicine spiked during the Covid pandemic, growing 78 times in April 2020, a few months after the disease struck, according to a McKinsey study. In some parts of Africa, it was a great opportunity for telemedicine to make new inroads. But in Uganda, the industry had already taken off, albeit slowly, through Rocket Health, a startup working to transform the delivery of medical care using technology.
Launched in 2012, Rocket Health’s offers online medical consultation, collection of samples and the delivery of medicines. They also have a USSD service for those without internet connection too. After nearly a decade of operation in Uganda, the startup is now set to scale its integrated digital health solution to more regions across the country and within East Africa over the next two years, following a $ 5 million Series A funding. In the long-term it will pursue growth opportunities in West Africa.
Rocket Health’s co-founder and CEO Dr. Davis Musinguzi told TechCrunch that the greater plan remains making healthcare easily accessible across Africa, a region with the highest disease burden in the world and the lowest patient-to-doctor ratio. Currently, countries across sub-Saharan Africa have 0.23 doctors for every 10,000 people, against the best ratio of 84.2 doctors in the most developed countries, according to the World Health Organization.
“I think tech is what helps us cover that gap, create more efficiencies, and broaden our reach beyond. There’s no way we’re going to build enough hospitals to be able to reach everybody with the health care that they need. I think telemedicine really helps breach the gap of availability, ”said Musinguzi.
“A lot of healthcare facilities and professionals are still centralized within the urban areas or the capital cities. So very many people across the country don’t get the benefits of these highly skilled individuals. And I think technology complemented with existing infrastructure is how we can bridge that gap. ”
Rocket Health call center. Image Credits: Rocket Health
The startup’s latest funding round was led by Creadev; an evergreen investment firm backed by the Mulliez family, with the participation of early-stage African investors Grenfell Holdings and LoftyInc Capital Management, and brings the total funding raised by Rocket Health to $ 6.2 million.
Creadev Africa in a statement said, “We are delighted to partner with Rocket Health on its mission to make Healthcare accessible to many people in Sub-Saharan Africa. We have been highly impressed by the creativity, tenacity and vibrant culture of the Rocket Health team, who hold an ambitious vision for the future of African primary care. The opportunities are countless, from data analytics to innovative distribution channels. ”
Other telehealth startups in the telemedicine space across Africa include Ghanaian health tech startup mPharma which revealed plans to set-up 100 virtual centers in its markets by the first quarter of the year and Quro Medical, a South Africa startup, which offers home care complemented by telemedicine service.
Rocket Health runs its own lab and pharmacy delivery services, which Musinguzi says helps them remain in control of the delivery of products and services. They charge a $ 3 consultation fee and $ 1.5 for drug delivery.
The company has grown from a few thousand virtual consultations a year to about 400,000, propelled by the demand for remote healthcare during the Covid pandemic.
“Covid has been a great boost to introducing people to telemedicine. Once somebody has had that magical experience with last mile telemedicine, they almost never go back to queuing up in hospitals waiting to see the doctor. We now do tests like PCR testing in addition to home-based care, ”said Musinguzi.
Musinguzi co-founded Rocket Health with Dr. John Mark Bwanika (COO), Ms Fiona Nuwamanya (CFO), Dr. Hope Achiro (chief pharmacist) and Dr. William Lubega (chief medical officer).
Rocket Health offers end-to-end medical services including delivery of medicine. Image Credits: Rocket Health
Its clientele base ranges from those calling in to have their children vaccinated to patients managing chronic illnesses. Also, 12 insurance companies have signed up, giving it access to a pool of customers within Uganda and across East Africa since most of them have a regional presence.
“We have different categories of clients; a lot of our clients are in urban areas, and they love the convenience of our services. We have also seen companies start buying subscriptions for casual workers, who don’t qualify for corporate medical covers, ”said Musinguzi.
As Rocket Health expands and embarks on its next phase of growth, they have partnered with Ada, a Berlin-based end-user self-assessment platform, to integrate artificial intelligence into its tele-consultations.
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