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Reddit has launched a new Reddit Business website, which offers tons of insights, tips, and notes for Reddit ad buyers that can help you with your Reddit marketing approach.
Reddit has been working to build its advertiser appeal over the past few years, and this new site is looking to strengthen its community-driven approach to messaging.
According to Reddit:
“90% of users trust Reddit to learn about new products and brands. For context, that’s higher than Google, Amazon, Twitter, Instagram and Snapchat.” The faith of the community turns into action. Redditors become more informed consumers, more value-conscious shoppers, and go harder for the brands they love. They’re also more likely to recommend products they like—which never hurts.“
The mini-site includes usage statistics, tips, case studies, and educational resources to help guide you on your Reddit advertising journey.
There are literally dozens of case studies — 38 in total — that offer a variety of insights into how brands can use the app to expand their digital marketing efforts and connect with Reddit communities.
If you’re wondering about Reddit ads, it’s worth a look, along with case studies, especially as a guide, sort of, to effective, creative Reddit marketing.
And with some now reevaluating their digital marketing spend, Reddit could be a big priority in 2023, especially as it drives trends and aligns with needs within the app.
You can check out the new Reddit Business website here.
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