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Lake Park – Crooked Halo is heading to downtown Lake Park to offer fresh flowers and events in the fall at their new digs.
In the year When the building at 2030 2nd St. went on the market, business owners KC and JR Clark saw an opportunity to expand their wings into more space.
“We’ve been looking at ways to make our business bigger and better,” she said. “When the (former) cafe came up for sale, we looked at the building.”
The cafe is closing at the end of November 2021 as the owners retire. Clark saw potential in the building. After peeking through the false ceiling, she saw tall ceilings crown molding, brick from a long-forgotten fireplace, and natural wood planks under vinyl flooring.
The Clarks purchased the building on August 12 and have been busy remodeling the interior and exterior of the building. Both have full-time jobs, so all the work is being done in their family “time off.”
“My husband is a police officer in White Earth and I work for the ambulance there,” said Clark, who has an 18-year-old daughter who attends North Dakota State University and two sons, ages 11 and 9.
The business is currently located on US Highway 10. The space offered storage and a showroom, which was the perfect option for their startup needs.
The new building has a distinct layout offering a large 1,000 square foot showroom that continues to offer exciting, unique and artistic gifts, decor, apparel and more. They also plan to add to the men’s gift section (currently featuring flasks, key chain accessories and specialty scented candles).
No matter where a shopper is located in the store, Clark said the price tag always caters to the “middle class.”
“Our prices reflect that,” she said.
They will have an events room where they can host celebrations and social evenings in the city. Some of the themed events include painting, learning about succulents and understanding what herbs are used in cooking, Clark said.
Clark, who lives in Hawley with her husband JR, started her career 15 years ago at flea markets and street fairs. Along the way, you’ve made connections with other small business owners who make unique and quality products.
The Clarks decide to look into the future of Crooked Halo when their children enter grade school. In September 2019, Crooked Halo opened in Lake Park.
“I like our business to support other small businesses,” she said, noting that they make tumblers, hats, greeting cards and magnets with PT sayings. “Our products are sold in 49 states and five countries.”
Hawley residents settled on Lake Park as a trading post for a variety of reasons. She explained that there were no shops in her area and she feared getting lost in the bustling boutique shops of Detroit Lakes.
“I grew up in Detroit Lakes and my husband grew up in Ogama,” she said, noting that she graduated from Detroit Lakes High School in 2000 and her husband is a 1997 Wabun High School graduate.
The two rented a former bait shop that was built in 1974 but was empty.
“Lake Park provides strong community support for the little guy,” she said. “When Covid hit non-essential businesses and they closed, we saw that support when we were able to reopen. I truly believe we survived because of local support.
Crooked Halo store hours are Wednesday through Saturday 10am to 5pm and Sunday noon to 4pm Monday and Tuesday by appointment only.
“I recommend checking out our Facebook page,” Clark said. “If it’s a slow day, we may change the time due to renovation work.”
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