3 technological trends in tourism

Over the past few decades, various economic sectors have undergone significant changes at the global level. They have been supported by the many technological advances that have been created and have managed to change how people around the world search for, acquire and enjoy their products and services.

One of the sectors that has recorded these changes is tourism. Despegar, a Latin American travel company, presents three major developments and trends that, from experience, promise to change the way people travel around the world.

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1.- Jump from e-commerce to m-commerce

The popularity and evolution of mobile phones is now known as mobile commerce or marketing through mobile devices. In recent years, this trend has become more relevant, because of the widespread use of these devices and the growth of access to the Internet.

In the tourism market, this technology trend makes it easy for travelers to keep their travel agent’s entire supply in their pocket. Technology allows them to choose and book their trips, review their itineraries, and purchase other products during their vacation, such as activities they want to do at the destination.

Apps for hotels, restaurants, airlines, car rental companies and travel agencies are a handy “gadget” in consumers’ pockets.

2.- Artificial intelligence to understand travelers

The tourism sector is faced with the challenge of finding out what these new needs are and staying one step ahead of the pandemic, which has drastically changed travelers’ experiences. This is where it is important to rely on new developments, putting all the know-how on artificial intelligence and big data to provide travelers with real-time propositions.

With mathematical and predictive models, offers are optimized for customers based on their individual behavior and needs. Based on this and with machine learning algorithms developed in-house, Despegar and other companies in the tourism sector generate the best ideas for each customer based on the trip they want.

Currently, Despegar has more than 850 partners in its IT environment and analyzes more than 3 million flight combinations per day to recommend the most economical itineraries to travelers, including journeys with multiple stops, which in many cases allow for additional discounts.

3.- The magic of working anywhere-office or from the place of your dreams

This trend is directly related to the growing technological revolution and the proliferation of the Internet. Remote work takes a step away from the home office, allowing people to perform their work tasks from anywhere.

This has allowed many travelers to enjoy a once-in-a-lifetime destination without having to wait for vacation time or affect their productivity. Fun and work are now compatible as long as they have a place that provides everything they need.

“Technological trends and developments are key to the recovery of the sector. At the regional level, according to our recent report, during the second quarter of 2022, the company’s total registrations increased by 129% year-on-year. In terms of marketing, it was 65% year-on-year. Despegar Mexico Country Manager Alejandro Caligaris – increase over the year , the 2Q19 rate reached 90%, which gives us an optimistic outlook for the future.