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From collaborating with Converse to exploring AI with Beats, Paria Farzaneh is one of the UK’s most diverse talents, consistently moving the needle for creativity with her fashion shows – remember yourself for the huge hit of Fall/Winter 2020’s “Number 6” collection. High-octane motivation. She followed up with an FW21 collection and campaign focused on social experimentation during the lockdown, and has since established herself as a designer unlike many others, combining heritage, sportswear and cultural influences into a cohesive approach.
Farzaneh’s Spring/Summer 2023 collection, presented as part of London Fashion Week, proved once again that stepping outside the norm is often a wise decision. A select audience entered the Phoenix Garden – a delicate community garden and charity space between the hustle and bustle of Soho and Monastery Gardens – and in true Farzaneh fashion, she seemed to pay homage to her Iranian roots.
However, SS23 offers a change from what came before. With technical gilets and work pants worn with slippers at home and blue shorts with extended layers for a casual, walk-ready feel, much of the designer’s work this season featured an aesthetic aspect to her style.
Her grandmother’s bathroom curtains inform the geometric shapes in the collection, from the cut-out lace numbers, to the clothes falling right on the model – Note Nine, the Little Red Riding Hood and the doily-esque net curtains, spiering. He wears it open to suggest the opening of the curtains at the window to reveal a lace-trimmed shirt. Geometry offered texture, highlighting the dimension in otherwise classic white shirts, while another white collection consisted of a cream camp-neck shirt printed with traditional artistic patterns and alternated with another lace cut-out piece, this time a zip-up jacket.
Check out Paria Farzaneh’s SS23 collection above and find more London Fashion Week SS23 content across Hypebeast and on her new Instagram account @HypebeastUK.
Elsewhere, Helen Kirkum has launched her first indoor sneaker.
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